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July 21, 2006
Inspired
For a couple of weeks now I've been in a Big Idea slump. In May and June it looked like there were some clients ready to come on board and actually pay for my services. I got carried away, planning on how I'd spend my newfound riches and planning for the inevitable crush of work that would follow.
Well, fast forward 6 weeks and things haven't gone exactly as planned. One, I'm being shafted on one of my only paid projects. Its not exactly anyone's fault, but suddenly I'm getting a much smaller cut of the proceeds that originally planned. Two other projects have been put on hold (although they may yet come through), and I found out that the Big Idea RFP Proposal did not make the shortlist of finalists.
Because I had been focusing on these projects, I found myself at a loss in terms of how to move forward. I don't have a strong marketing strategy and it's really holding me back. I've been plagued by questions: Where do I go from here? Is it realistic to cold call potential clients? How do I make my networking more productive?
Thankfully, last night I had a profound moment of inspiration. It's not quite like a huge lightbulb went on over my beautifully coiffed head (and by coiffed I mean uncombed hair piled into a messy ponytail). Its more like the vague ideas I wanted to pursue suddenly gelled into a plan of action.
Thus, today I am totally motivated to get to work on some new strategies for Big Idea success. The new challenge will be sustaining that momentum, particularly since the peace and quiet I have grown to love about the house in the middle of the afternoon has been shattered by the continuous presence of a 5 year old (although she did help me with grocery shopping yesterday).
Comments
You go girl! Get fired up!
Posted by: Elizabeth at July 21, 2006 02:08 PM
